Wellness Real Estate & Spa Development
Feasibility, programming and design brief for spas, bathhouses and wellness residences — before the architect is hired.
Most spa design mistakes are made before the architect is appointed: the wrong number of treatment rooms, a wet area the market will not pay for, a plant room with no room for the plant. Wellness Real Estate & Spa Development is eight weeks on the decisions that come before drawings — feasibility, concept, programming, the design brief, the pre-opening plan — for developers, project teams and the designers who work with them.
Who it is for
Developers, hotel project teams, architects and interior designers, resort owners planning a wellness wing.
Seminars
- Feasibility: demand, catchment and the treatment-room count
- Concept and programming: rooms, wet areas, retail, F&B
- Thermal and bathing formats: capacity economics
- Wellness residences and branded living
- The design brief and the operator's input
- Pre-opening: 18 months in one plan
- Sustainability, energy and water in wet areas
- Capstone: a feasibility summary for a real site
What you leave with
A feasibility summary and design brief for a site you bring, critiqued live by a spa development consultant.
Feasibility first
Demand and catchment, competitive supply, the treatment-room count that the market supports, the bathing formats whose capacity economics work, and the revenue model that pays for the fit-out. You learn to build the feasibility summary that decides whether a spa should exist at all.
Programming and brief
Room schedules, wet-area configuration, retail and F&B adjacencies, back-of-house and plant, accessibility, energy and water. The design brief you write is the document the operator and the architect argue from.
Wellness residences
Branded and wellness-programmed residences are the fastest-growing corner of the sector. One module covers what buyers pay for, what the operator must deliver for twenty years, and how the spa is sized for residents and hotel guests together.
Capstone
A feasibility summary and design brief for a real or proposed site you bring, critiqued live by a spa development consultant.
Related programmes
All programmes
Running a spa inside a hotel: the owner, the brand, the GM, the asset manager — and how the spa earns its place on the P&L.
For the people who own the spa rather than run it: valuation, operator agreements, KPIs to demand, and when to intervene.
From one spa to five: central standards, regional managers, reporting that compares like with like, and buying power.
Questions
I am an architect — is this for me?
Yes; about a third of each cohort are architects and interior designers who want to write better briefs and challenge weaker ones.
Do you provide feasibility consultants?
Faculty can be engaged separately through the network's consultancy desk; the programme is independent of that.